California Privacy Notice (CCPA)
Introduction and Scope
Capitalvirello provides this notice to California residents under the California Consumer Privacy Act / California Privacy Rights Act ("CCPA/CPRA"). It describes how we collect, use, and disclose personal information about California consumers and what rights you have with respect to that information. This notice supplements — and should be read together with — our general Privacy Policy.
Categories of Personal Information Collected
The categories of personal information that Capitalvirello has collected from California consumers during the past twelve months are: (a) identifiers such as IP addresses and email addresses; (b) personal-records information you submit voluntarily (name and message text in our forms); (c) commercial information (newsletter subscription history); (d) internet or other network activity information (browsing on our site, referring URL); (e) geolocation data of coarse precision; and (f) inferences drawn from the foregoing for the purpose of audience analytics. We do not knowingly collect biometric information, sensory data, professional or employment information, or education information.
Sources of Personal Information
Sources of the personal information we hold about California consumers include: you, directly (when you subscribe, contact us, or submit a tip); your browser and device (request headers, IP address, cookie identifiers); and our limited list of operational service providers (hosting, CDN, email delivery, analytics). Capitalvirello does not purchase personal information from data brokers or rent contact lists.
Business and Commercial Purposes
We use the personal information identified above for the following business or commercial purposes, in each case as described to you at the point of collection: providing the editorial product (rendering pages, sending newsletters you have opted into); responding to your messages and inquiries; operating, maintaining, securing, and improving the site; producing aggregated readership analytics; serving advertising in a non-personalized form by default and, where applicable, with your consent; detecting and responding to security incidents; and complying with our legal obligations.
Disclosure to Service Providers and Third Parties
Capitalvirello discloses personal information only to a short list of service providers that act on our behalf and only for the business purposes outlined in this notice. These vendors are bound by contract to use the information solely for the contracted service and to delete it when their engagement ends or when it is no longer required to provide the service. We do not disclose personal information to any third party for that party's own marketing or commercial purposes.
Sale and Sharing of Personal Information
Capitalvirello does not sell personal information and does not share personal information for cross-context behavioral advertising as those terms are defined under the CCPA. In the preceding twelve (12) months we have not sold or shared the personal information of any California consumer, including any California consumer under the age of 16, and we have no actual knowledge of any such sale or sharing.
Sensitive Personal Information
Under the CCPA, certain categories of personal information are designated as "sensitive" — including precise geolocation, government IDs, financial account numbers, racial or ethnic origin, religious beliefs, and similar attributes. Capitalvirello does not knowingly collect or process such categories for inferring characteristics about California consumers. Any voluntary submission of sensitive information through our forms is used solely for the workflow you initiated.
Your California Privacy Rights
Under the CCPA, California consumers have the following rights: (1) the right to know what personal information we have collected about you, including the categories of information, the sources, the purposes, and the categories of third parties to which we disclose it; (2) the right to access the specific pieces of personal information we hold; (3) the right to correct inaccurate personal information; (4) the right to request deletion of personal information; (5) the right to opt out of any sale or sharing of personal information (we do not sell or share, but the right exists); (6) the right to limit the use of sensitive personal information; and (7) the right to non-discrimination for exercising any of these rights.
How to Exercise Your Rights
To exercise any of the rights described above, please submit a request through the Contact form linked in the site footer, or by email to the contact address listed on our Contact page. We will need to verify your identity to a degree of certainty proportional to the request — for newsletter records, confirming the email subscribed is usually sufficient; for broader access or deletion requests we may ask for additional information. We will respond within 45 days, or notify you if more time is needed (up to a further 45 days).
An authorized agent (such as a privacy-rights service or an attorney) may submit a CCPA request on behalf of a California consumer. Capitalvirello will require written authorization from the consumer or a valid power of attorney, and may contact the consumer directly to confirm the request and verify identity. We may decline requests that do not meet the CCPA's authorization and verification requirements.
Consumers Under 16 Years of Age
We do not knowingly collect, sell, or share personal information about California consumers under 16 years of age. Our service is directed to adults. Should we ever change this practice (which we do not anticipate), we would do so only with the express opt-in consent required by the CCPA for consumers aged 13 to 15, or with parental opt-in consent for children under 13. Parents who suspect their child's data has been submitted can contact us for prompt deletion.
Right to Non-Discrimination
We are committed to the CCPA's anti-retaliation principle: Capitalvirello will treat California consumers equally regardless of whether they exercise their CCPA rights. There is no premium or paid tier where rights-exercising consumers receive a lesser experience — the editorial content is the same for everyone. We do not offer financial incentives in exchange for collecting personal information.
Retention of Personal Information
Capitalvirello follows a proportional retention policy. Newsletter records remain only while the subscription is active, with a minimal suppression entry kept post-unsubscribe to prevent accidental re-add. Contact-form records are retained for up to 24 months for follow-up and recordkeeping. Server logs are kept no longer than 90 days. Any aggregated analytics dataset that contains no identifiers is retained for long-term editorial planning.
Changes to This Notice and How to Reach Us
We may update this California Privacy Notice from time to time to reflect changes in our practices or in applicable law. The current version is always the one published on this page, with the "Last updated" date indicating when it became effective. For questions about this notice, or to exercise any of your CCPA rights, please contact Capitalvirello through the Contact form linked in the site footer — that is the canonical privacy-correspondence channel for California consumers.